Tag Archives: penguin book

New Website Have A Look

So basically when I was doing my HND we had a brief to create a website for ourselves, overall I wasn’t happy with this at all so I have taken it upon myself to create myself a more professional site, in which possible clients etc. can contact me on and look into myself abit more.

I will be updating this site all the time and it isn’t 100% yet, I have a lot more planned.

So if you get a chance have a look on: http://alexrichardson93.wix.com/alexrichardsondesign

Any questions or know how contact me on either the new site or via here!


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2nd Design Process

After previously designing my 1st full book jacket going about creating this design would be pretty much the same, so I went about it the same.

Picture 1

I started by using the template that I created before to aid in my time-saving for my first design, this helped me a lot because it had all of the boundary lines and it had a basic grid to help me line up.

Picture 2

Using the lines from a source of the internet, I began the design by creating 2 boxes that I filled with correct colour scheme that I had previously chosen, at this stage more grids are needed for the up and coming aspects that are yet to be made/inserted.

Picture 3

I first got the green colour from my editing in Photoshop, I have used the same penguin logo at the top that I did in my 1st design, but to make it suitable for this design I had to change the background colour.

Picture 4

I had the great Idea of using the same set up/ layout from my previous design on this one, all I had to do was change the information to the correct lot given to, there was no point in changing/ re-designing something that I had already spent a lot of time doing, this was all good and time-saving but certain things were time-consuming in doing this, I first needed to change the background colour on the small orange penguin logos in Photoshop and then I had to adjust the layout of the blur and the spine text to accommodate the centre box being longer.

Picture 5

I next added in the image that I had created in Photoshop, I wanted the image to be bold and easily recognisable which it is, I made the illustration by collecting a UK map image off of the internet, I selected the whole of the background which allowed me to copy the shape of the map, creating a new canvas I pasted this copy and filled in the areas with the colour scheme.

Picture 6

I didn’t want the image to be floating on the front cover so I put it off to the side slightly cutting out a little bit of the design, this doesn’t affect the image in any way it is still easily recognisable.

Picture 8

This is just a quick screenshot of the completed design with all of the grids visible, The titles type was easy for me to do because after trial and error with the previous book cover, I already did all of the research and visual editing, the type on this design is all Gill Sana MT, this is because it is the standard Penguin font and I have continued to use it because of its simplicity and liability.

Picture 7

The final design showcases the classic look of a penguin book, the colour scheme works really well I think, it is very easy on the eyes and it makes the design look very simple which is something that I like, overall a success.

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Book 2 Research

Even though I could design a book jacket in the classic Penguin book style, I didn’t think it would be very suitable seeing that the book says on the blur that it features photography inside, this put me off going for a very classic looking design.


I wanted to still keep the design simple using very limited colours but I wanted it to more modern, The type will saying the same I think simply because there’s no need to fix something that doesn’t need to be fixed, the typeface I very easy to read and it does the job well, the size might be adjusted from the classic design but other than that it will stay the same.


Now because this book is about “The Natural History of Britain and Ireland” I straight away started to think about doing a green book cover, this will emphasis the nature side of the book, while keeping it still interesting and modern.



After looking at this design I realised that instead of doing the whole design in a green colour I could just make the image solid and fill it the green colour while keeping the background a cream colour, keeping in with the theme of classic penguin books, the black type works really well on this design and the various colours on the image is something that I colour think about.


The more I look at design feature this type of clean, solid images the more I want to use it, these design have a bit more detail than the previous design but this works even better than the last I think, one thing that I have to take into consideration is the amount of time I have to design and create this design, 4 hours from now It has to be in.



Finding this design was a treat, the colours are exactly what I was envisioning, this helps me a lot because now I don’t have to muck around seeing if the colours work because I see that they do.


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Finished Design Print Out

After creating the design I did a final print out to see if everything worked and looked correct and everything did, it looks good and the colours work well together, but I won’t be able to see how it looks 100% till I print it out on the correct paper and mount it to an actual book.


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Spine and Back

Looking at several different classic Penguin Books the spines are always the same and their design really well, so with this in mind I’m not going to change it, I want to use the same layout as the standard ones, using the information that I have Been given.


I have all of the require information that is need on the spine, the text done, the logo already in a file ready to be used, done.

Yet to be decided is the colour of the outer section?, I want to keep in the theme of Classic Penguin Books and the theme of the book so the colour will need to be a popular colour in the age of these myths so probably a gold, red, purple, blue or green, so many options for me to choose from, this will be an aspect that will be decided during the design phase on the computer, this will be posted on the day with my decision.

The back of the book will feature the same colours as the front cover and will feature the same genre information in the middle section, this is also were the blur will be in a smaller sized type of the front cover.


Last mintue Idea for the back but either side of the bottom penguin logo it might be quite nice to add the start date of Penguin books? just a though




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Penguin Book Details 2

So realising that I have a very limited amount of time to collect secondary sources and information to use on my designs I collected a large image of a classic Penguin book and coypied the logo’s using the magnetic Lasso Tool, I did this in Adobe Photoshop. The magnetic Lasso was the perfect tool to use for this job becuase it sticks the edges were i drag my mouse allowing me to copy the whole logo very quickly and easily.

The Image that I used:

Penguin Large book cover

The top and bottom logo’s In a seprate file ready to be placed into the final design’s when ready.

Top Penguin Logo

Bottom Penguin Logo

Here’s the basic copies I will need to clean them up and edit them a tiny bit, It has really helped me doing this now rather than later, this will save me alot of valuable time on the time.

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1st Book Topic

Seeing that I have to create a whole book jacket in less than 3 hours on Wednesday we have been given the topic and the information for the first book, “Greek Myths and Legends”, how we go about creating the book jacket is completely up to us but we have some information that we have to include on the jacket:

Greek Myths and Legends

by Bob Scott

Back Cover Blurb:
The ancient stories of classical Greece come to life in an accessible and authoritative anthology that includes that chronicles the exploits of such heroes as Herakles and Perseus, the tragic love of Orpheus and Eurydice, Demeter’s quest to find her lost daughter Persephone, and the machinations of Zeus, Hermes, Dionysus, and the other gods.

Product Details

  • Paperback: 160 pages
  • Publisher: Penguin
  • Language: English
  • ISBN-10: 0140168249
  • ISBN-13: 978-0140168242
  • Product Dimensions: measure own mock-up book


The dimensions for an average Penguin Book is 130mm x 197mm with a 23mm spine, this will be the size that I am designing to and I will be using Adobe Illustrator.

With just some first initial idea’s to do with the topics is to design the book in the classic format with a central illustration image drawn by me, the main myths that I will focus on will probably be:

Theseus and the Minotaur

Perseus and Medusa

I really want to have a very iconic looking image, something tha is widely recognised and know, so the Minotaur and Medusa are perfect.



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