Tag Archives: grid

New Website Have A Look

So basically when I was doing my HND we had a brief to create a website for ourselves, overall I wasn’t happy with this at all so I have taken it upon myself to create myself a more professional site, in which possible clients etc. can contact me on and look into myself abit more.

I will be updating this site all the time and it isn’t 100% yet, I have a lot more planned.

So if you get a chance have a look on: http://alexrichardson93.wix.com/alexrichardsondesign

Any questions or know how contact me on either the new site or via here!


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Greek Myths and Legends Design Process

After doing extensive research and developing my idea’s I am now creating my design on the computer using Abode Illustrator and Photoshop.

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I started by setting up some layers that I know that I would need, like grid layers, image ones and text ones, no doubt there will be plenty more by the end of the design phase.

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I started by first making the canvas to the correct size, which is 283mm across and 197mm in height, from this I added my first grid which allowed me to set up the correct sizes for each page and the spine, which is 23mm in width.

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Using an Image that I previously collected and worked from I made the 3 boxes which is feature on classic penguin Books, I noticed that the bottom orange box in slightly larger than the top, although the boxes are in orange at the moment they will change later on in the design Phase.

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Screenshot of type comparing.

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Screenshot of title type line up using a another grid to centre it up.

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The next step of type was the books author’s name, which wasn’t in bold which I could easily see from comparing it to my collected source.

TypeFace: Gill Sans MT, Regular, 18 pt, centred.

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something that I noted from images of classic Penguin Books was that they all had a small line separating the title to the author’s name, my line was small, only 2cm long and a 2 pt size, this will be in the same colour as the outer section.

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Screenshot of how the line works so well and this is before the colour change.

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Just a quick screenshot of the amount of layers just used at this point during the design process.

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I now moved onto the spine type aspects of the design, I first rotated the type 90 degree’s and made a small grid to line it up correctly.

Spine Type: Gill Sans MT, Regular, 22 pt, Centred

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I decided to have a quick look at the colour aspects of the design, I originally change the outer boxes to purple but on a quick test print it was too hard to see the type on the colour so I will later change it, This screenshot also features the grid that I am currently using.

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After my realisation of the colour troubles I went about changing it to a more suitable colour, after mucking about I was set on this, clean, simple and calm on the eyes, this light blue worked well with the whole design.

Colour Details: 210, 74, 93, 62, 166, 237, 63, -15, -38, 68, 22, 0, 0, color for Abobe Programs.

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The all important Penguin Logo, I was originally going to use the penguin without the orange around it, but after seeing how well it set the blue off and the whole design I knew that I made the right choice, the logo was centred using a grid.

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To make it obvious that the stories in this book aren’t really I noted that on Some Other Penguin Books had the genre of the book on th cover, So I though It would look good to have them On either side of the title on the vertical, I doing this is makes the genre obvious but subtly.

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Having all of these little features works really well together and they are all relevent, the bar code was collected for a secondary source and the other information was noted from another source which has been collected.

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Reverse type: Body Text; Gill Sans MT, Regular, 12 pt, Centred, Bottom Text; Gill Sans MT, Regular, 10 pt, Centred

This is the final design and I am really happy with it, it looks exactly like a classic penguin Book and every feature works well together, it was made within the 3 hour time limit . Certain decisions really affected how the design came out looking and I’m really happy with it.

The only thing that I would like to change possibly in the future is to have an image subtle on the design somewhere, possible within the top logo on the front or the back, maybe I could develop this further if time allows me and the computer works with me.

Next step will be to research more and design my next book jacket when I have been given the topic. The book jackets will be mounted onto actual books for my portfolio, this will really show them off in a good way.


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2 Page Spread

Going off of what I developed in my sketch book I knew exactly what my 2 page spread would look like, so I got it done relatively quickly.

I started first with my design in adobe illustrator, I made it twice as wide as the front cover because after all it’s 2 pages so the document size ended up being 220mm high and 422mm wide, firstly I created a basic page splitter grid and a 10x 18 grid for basic layouts, I already had all of my images and articles already saved to my USB so after setting up these grids I started to insert the components of the design, choosing a type face for the body text was easy because I just used the pre set one called “Myriad Pro”, I decided to use this because it was clean, simple and very legible so it was perfect for this magazines body text, I looked in a “Creative Review” we had at school for more visual information on how the pages are set up in this magazine and I ended up inserting the page number with the magazine issue and text on the right hand side stating what this 2 page spread is about and in this case it’s “NEWS”.

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It took me a while to select which images I wanted to use in this document and I slighty changed how many from the original design from 3 to 4, I did this because the images lined up better like this and the overall balance of the design work better. In used images off of  my front cover montage because they were there and ready and perfect, I used the type face that I used on my front cover again for the 2 page spreads title text, I felt instead of using the articles source/web address I went ahead and used the websites logo which use so happen to be “CNN Entertainment” which is an American TV broadcaster so it suited the design perfectly.

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2 page spread Images

My 2 page spread my design I chose has 3 spaces for images and I really wanted to choose some of the images from my front cover montage, the images that I am going to use have to represent all the good and the bad of the “Hip Hop” subculture “any publicity is good publicity” and I feel that this applies a lot to my design and my subculture.

bizmarkieI really wanted to use this image since I first saw it many because I feel that it shows off the hip hop perfectly, there’s always a fun side to life and this image portrays this so well and this is perfect.

WHIN-By-Any-Means-DUBWORK3I really wanted an image to show off the music side of Hip Hop and this images I think shows this well, people having fun while they listen to live music.

hhp1I also wanted to show off the dance side to hip hop so this image would work as well but before I 100% decide I need to first create the document and put in the other components to see how every thing looks.

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Adobe In Design Magazine Spread Basics

I have heard of Adobe In design before but I have never actually used it so this lesson our teacher gave us a basic step by step demonstration on how to create a very basic 2 page magazine spread with titles and images.

First we had to create a new blank document with borders and a page splitter.

Now for the document to be used as a magazine 2 page spread we had to go onto the page layers and drag down a copy of the first original page, once this was done a new page pops up next to the first one creating a 2 page spread layout.

This magazine is a bit different to most because it has an image for the background behind the forward text, I simply needed to insert the saved image in and adjust the size to fit the document, the reason I have made the image slightly larger than the canvas is because when printing it sometimes has a white border around the edge of the print out and in doing this it prevents it.

Next I inserted a text box by selecting the text box option on the tool bar, I typed in the article theoretical name and adjusted its size, type face and colour according to my personal preferences.

Our teacher showed us a nice feature on In Design which allows the designer to insert filler text onto a document, this feature allows a designer to fill up a design to show a client or a boss the way the document/design will look with a full amount of text in it.


Now because the text boxes were created when the document was being made, it allows me to drag the filler text right down and across the whole double page spread because they are linked together, this would come in handy instead of manually inserting text into each box.

Now that the basics have been done he showed us how to insert a large capital letter at the being of the text and the he also showed us how to get our text to wrap around or fit to an object by using the pen tool and creating the shape into a clipping path.


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Letter Abstraction

Our teacher today showed us something very interesting and unique, “letter Abstraction” he first showed us some poster and adverts that use this.

He showed us a good way to experiment with it and really look at the shapes of each letter in different fonts.

First off we had to draw a rectangle, it didn’t matter what size it was up to us.

Using what I had learnt earlier and posted at the being of the week we had to split the rectangle into a grid.

Using the text we I inserted a “A”, which ever box I was going to use I had to select it and bring it to the front.

This next part was the most important part to get right I had to select the letter and the box I brought forward and go onto the Object drop down menu, clipping path and Make, this would make the box become almost a frame to stop what ever is outside the box being shown.

After double clicking on the box and opening up the “Group” I can adjust where I want the Letter to be, depending on were the letter is I can change what is being shown in the box.


I decided to make it easier and to make it have some purpose I decide to do each Box in alphabetical order along with numbers 1,2,3,4,5,6,7,8,9,0, all in the same font.

After the long and tedious task of doing this to each box you end up getting a very unique design which could be ideal for a poster or an advert, personal I don’t think that I will be using this in my current design project but it could be useful for my to use in future projects.

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I personally have never though about using a grid in my own personal work but me teacher today was making some good points about why they are used and how they are used.

First he showed us how to create one on “Adobe Illustrator ” free hand then how to make one using the shape tool and options. So here’s a couple of screen shots to show how I’ve learnt how to make grids.

First I create a rectangle the size I want my grid to cover(In this case the whole canvas), keep in mind that you can make a grid any size not just the canvas size.

I select the box and go to object, Path, spilt into grid, this will bring up the grid option box.

Once the box is up you can choose how many rows and columns you want your grid to have and how big the space is between each box.

Here’s a couple of screenshots of some of the grids you can create.

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